Nancy Kovacs has enjoyed teaching Advertising Creative and Public Relations for over twenty years at Mohawk College. With her background as a copywriter, Nancy teaches students how to think strategically, conceptualize great ideas and hone their copywriting skills for print and broadcast as applied to a variety of advertising and public relations communication situations. Employing Direct Marketing, Sales Promotion and Public Relations theories and techniques, Nancy also shows the value and success that a well-integrated campaign can accomplish. Nancy also goes beyond classroom teaching when applicable with experiential learning that offers students a chance to put theories into real-world practice. Events that have raised awareness and funds for community-minded issues such as food banks, heritage preservation and the expansion of opportunities for children in need, have brought her students to the forefront of the community and media with their creative and thoughtful solutions. Most of all, Nancy loves to see her students accomplish both small and great things within the learning environment, wherever it may be!