Business Courses
General Education Courses
| Course Number | Course Name | Course Hours | Tentative Schedule* | ||
|---|---|---|---|---|---|
| Fall | Winter | Spring | |||
| ADVR10039 | Advertising and Sales Promotion | 56 | X | X | X |
| MRKT10030 | Applied Marketing Research | 45 | X | X | X |
| ACCT10017 | Cost Management | 42 | X | X | |
| COMM10168 | Dental Terminology | 36 | X | X | X |
| SBMGBU395 | Entrepreneurship Fundamentals |
42 |
X |
X |
X |
| INFOBU396 | Inroduction to E-Business |
45 |
X |
X |
X |
| MGMT10096 | Leadership in a Team Environment |
45 |
X |
X |
X |
| MGMT10094 | Management of Organizational, Strategic and Marketing Plans | 60 | X | X | X |
| MRKT10026 | Marketing on the World Wide Web | 42 | X | X | X |
| BUSN10095 | Start-Up Nation | 28 | X | X | X |
Advertising and Sales Promotion - ADVR10039
Examine advertising, sales promotion, public relations, direct marketing, internet marketing and ethical and regulatory considerations as components of an integrated marketing communications framework. Equivalent to Advertising (MRKTMK361).
Applied Marketing Research - MRKT10030
Examine the role of marketing research in today's competitive global marketplace. Assess current research practices, including technological applications, and their interrelationship and explore real world research applications. Equivalent to Market Research (MRKTMK450).
Cost Management - ACCT10017
Examine preparation and use of managerial cost accounting data in planning, controlling and decision-making in manufacturing and service operations. Consider new and traditional costing systems, budgeting, and basic differential analysis. Equivalent to Canadian Institute of Bookkeeping CIB331 and Management Accounting (ACCTCB203). Prerequisite: Accounting Introductory 1 (ACCTMCS01).
Dental Terminology - COMM10168
Develop sound knowledge of dental terms, with an emphasis on anatomy, instrumentation and terminology specific to dental disease, prosthodontics, endodontics, periodontics, pedodontics, and malocclusion.
Entrepreneurship Fundamentals - SBMGBU395
Develop the knowledge and skills you need to establish your own business. Examine contemporary expressions of entrepreneurism and intrapreneurism, your role and contribution to the changing workplace, global business and the completion of a business plan.
Introduction to E-Business - INFOBU396
Explore technology, concepts and issues in electronic business conducted through the World Wide Web. Examine issues related to security, authentication, privacy, encryption, intellectual property rights, acceptable use policies, and legal liabilities. MS FrontPage & FTP Software required.
Leadership in a Team Environment - MGMT10096
Focus on skills and abilities needed to lead a team-based organization. Learn to mobilize participation, build consensus, and enable individuals to maximize their team's ability to achieve results.
Management of Organizational, Strategic & Marketing Plans - MGMT10094
Work in teams to analyze an existing organizational situation, recommend a strategic direction for the organization, and develop a detailed marketing plan to support it.
Marketing on the World Wide Web - MRKT10026
Analyze how segmentation, target marketing and positioning are executed and the unique dimensions of product, pricing, place and promotion on the Web. Significant student collaboration, research and discussions required. Prerequisite: Introductory marketing, computer and communications courses.
Start-Up Nation - BUSN10095
Examine entrepreneurship and its influence in today's world. Topics include intrapreneurship, social entrepreneurship, virtual businesses and e-commerce. Examine examples of innovation and the role of technology in the evolution of entrepreneurship.
