Business - Marketing - 319

Ontario College Diploma
Two years
The best of both worlds — develop expertise in several areas of marketing practice, as well as gain fundamental understanding of the broader business environment
Overview

Program Highlights

Business - Marketing is a two-year Ontario College Diploma program, and optional Cooperative Education program, offered at Fennell Campus in Hamilton, Ontario.

Client projects, case studies, and computer simulations - just a few of the ways our faculty prepare Mohawk's Business-Marketing students to excel in a wide variety of marketing and sales professions.

Program Length

2 academic years (periods of 8 months)

Fast Track - allows students to complete a two-year Diploma program (non co-op) in 16 months. Students will start in January and be in school for four continuous semesters: Winter, Spring/Summer, Fall and Winter. Students will not be off during the summer.

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  • Get help completing your application
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Program Coordinator

Tuition and Fees

2017 - 2018 Domestic Tuition and Fees

  Semester 1 Semester 2
Tuition Fees $1,460.67 $1,460.67
Mandatory Ancillary Fees $686.50 $629.35
Mandatory Program Fees $0.00 $0.00
Total 1st Year Fees $4,237.19

Full Cost Breakdown

2017 - 2018 International Tuition and Fees

  Semester 1 Semester 2
Tuition Fees $7,130.43 $7,130.43
International Tax Recovery $450.00 $375.00
Mandatory Program Fees $0.00 $0.00
Total 1st Year Fees $15,085.86

Full Cost Breakdown

If you pay by wire transfer, please note your bank might charge you a fee to transfer money. Make sure your transfer includes the Mohawk payment and the wire transfer fee. This applies to each wire transfer payment you make.

Additional Information

Admission

Domestic and International student admission requirements

  • OSSD or equivalent (Mohawk Academic Upgrading, GED) including:
    • Grade 12 English, C or U or equivalent
    • Grade 11 Mathematics, C, M or U level or equivalent (M or U level recommended)

Note: An additional requirement based on overall grades may be required to proceed into some of these programs.

Option are available for mature applicants.

Language Requirements for International Students:

  • See below for accepted equivalents for Grade 12 English:

Don't have the necessary requirements?

Work Experience

The Agency

the agency

The Agency is an experiential learning facility operating within the McKeil School of Business at Mohawk College. Students from a variety of programs including Advertising, Public Relations, Marketing, Graphics and Broadcast Media collaborate in developing real world marketing and communications solutions for selected non-profit organizations and start-up companies in the greater Hamilton area.

All projects with our client/partners are integrated into the curriculum and students are marked on what they do. They work under close faculty supervision as they develop effective marketing communications solutions relevant to meeting clear client objectives.

Learn more about The Agency

Career Opportunities

Industries of Employment

  • Consumer and Durable Goods Manufacturing and Marketing
  • Retailing
  • Wholesaling
  • Banking, Insurance and Financial Services
  • Advertising
  • Real Estate
  • Government
  • Not-for-Profit Organizations and Fundraising

Occupational Categories

  • Marketing Program Co-ordinators
  • Merchandising Managers
  • Territory Managers and Inside Sales Representatives
  • Product Analysts and Planners
  • Social Media Program Co-ordinators
  • Buyers and Purchasing Agents
  • Customer Service Representatives

Graduate Opportunities

Learning Outcomes

Program Learning Outcomes, often referred to as ‘Program Standards', set out the essential learning that a student must achieve before being deemed ready to graduate.

In many cases these program learning outcomes were developed by the Ministry of Training, Colleges and Universities (MTCU) in consultation with employers and educators who are experts in the program field. To ensure the outcomes remain current and in line with industry needs, we invite our employers, graduates working in the field and current students to re-examine and update them during regular, ongoing program review focus groups.

Additional Information

Affiliations

Credits towards Certified Sales Professional (CSP) Designation from the Canadian Professional Sales Association (CPSA) after incorporating 2 years of relevant sales experience with academic training. For more information, visit Canadian Professional Sales Association (opens new window).

Fennell Campus
Jan 2018
Waitlist
Sep 2018
Open
Jan 2019
Open

International Students


Scott Merwin's Headshot

"The theoretical portion of the Mohawk Marketing program is by far one of the best. Between the facility and faculty, you have every resource at your disposal. Even more important than that though, are the extra opportunities you have to increase your real-world experience. While at Mohawk, I joined a team of students which competed in a case competition with 33 other colleges from across Canada. The experience and connections we gained from competing in this event were invaluable, not to mention the feeling of winning Gold at the national level!"

Scott, Business Marketing Graduate 2015
Current Job Title: Project Lead, Operations
Current Company: Flipp Retail Technology Company

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"My experience in the Marketing program was extremely insightful and enjoyable. It provided me with the foundation that I needed to be ready to enter the work force and be successful in my career. I have the ability to build a rapport rapidly with my colleagues and customers. I accredit this to the Marketing program as it involves a significant amount of group work, teaching you personability and to work effectively in a team. The presentation skills that I acquired at Mohawk have aided my success in closing projects with customers and my ability to open new high volume accounts."

Kendra, Business Marketing Graduate, 2014
Current Job Title: Area Sales Manager, Builder Channel
Current Company: MC Commercial Inc. - GE Appliances, a Haier Company

Alyssa's Photo

"I would recommend this program to any individual looking to pursue a career in Marketing. The professors at Mohawk College bring experienced knowledge from within the industry and provide a great support, working with their students to help you reach your academic goals. With many things being data-driven in today’s world, the professors teach leading analytical skills, coaching their students how to not only gather data but how to analyze and strategize, creating more successful marketing efforts. The professors within the Marketing Program at Mohawk College helped turn my passion into a great learning experience."

Alyssa, Business Marketing Graduate, 2016
Current Job Title: Digital Marketing Coordinator
Current Company: Ddrops Company

Headshot of Allen

"The experienced professors are the most valuable assets of this program. We learned so much from successful instructors instead of from textbooks. And we had great chances to apply all kinds of marketing skills in class with our classmates. My advice to all future International students: dig into every resource including the library and the learning center - that’s how I learned the most."

Allen, Business Marketing Graduate 2013
Current Job Title: Marketing Manager
Current Company: AGT Electric Cars